Testimonial name

We're not just about selling jewelry; we're about opening up a world of affordable luxury, crafted with care since '87.

Diamonds 101: What's in a Carat?

When we talk about diamonds, "carat" is a word you'll hear a lot. But what does it really mean? A carat is a measure of a diamond's weight, not its size. One carat is equal to 0.2 grams – about the weight of a paperclip. Remember, a higher carat doesn't always mean a bigger sparkle. The cut, color, and clarity of a diamond also play a huge role in its beauty.

Gold's Golden Rule: Understanding Karats

Now, let's talk gold. Notice the "K" in karats? That's gold's purity measure. Pure gold is 24 karats, meaning 24 out of 24 parts are gold. But pure gold is soft, so for jewelry, it's mixed with other metals for strength. Here's the breakdown:

  • 18K Gold: 75% gold, 25% other metals. Ideal for fine jewelry.
  • 14K Gold: 58.3% gold, 41.7% other metals. A great balance of durability and purity.
  • 10K Gold: 41.7% gold, 58.3% other metals. The most durable, perfect for everyday wear.

The Color Palette of Gold

Gold isn't just gold in color. Depending on the metals mixed in, gold can take on different hues:

  • Yellow Gold: The classic gold color, mixed with silver and copper.
  • White Gold: Gold alloyed with white metals like nickel, silver, and palladium, often coated with rhodium for extra shine.
  • Rose Gold: Gold mixed with a higher proportion of copper, giving it a warm, pink hue.